Move over, Barbie — there’s a new toy in town now. GoldieBlox, the San Francisco Bay Area startup that has created an engineering-focused toy aimed specifically at little girls, has inked its first nationwide distribution deal with retailing giant Toys ‘R’ Us. The company’s flagship toy, the story-oriented construction set called “GoldieBlox and the Spinning Machine,” is now available at every Toys ‘R’ Us store in the United States for $29.99.
via TechCrunch GoldieBlox, The Toy That Aims To Get Girls Hooked On Engineering, Is Coming To A Toys ‘R’ Us Near You